EDUCATION IN FUNCTION OF SERBIA CULTURAL TOURISM DEVELOPMENT

  • Violeta Cvetkovska Tomanović Faculty of Culture and Media
  • Srđan Babić Faculty of Business Studies
Keywords: culture, tourism, education, tourist-cultural experience

Abstract

By linking culture and tourism we come to the cultural tourism, the form of tourism with the growing interest in the world, as the number of tourists increases. These are travels motivated by cultural reasons. However, in order to talk about them, it is necessary to introduce or educate potential tourists with the possibilities of destinations, in terms of cultural content. On the other hand, in order to make this tourist-cultural experience possible, it is necessary to have adequate education of all those on the side of the offer and provision of services. Serbia has potentials for the development of cultural tourism, but in order to prevent it from remaining only at the level of potentials, education of all participants in this chain is needed. However, cultural tourism is not and should not be directed exclusively towards foreign tourists; the offer should be harmonized with the requirements of national, regional, international as well as global tourists.

Downloads

Download data is not yet available.

References

Babić, S., Cvetkovski, T., Langović Milićević, A (2015): Uloga menadžmenta ljudskih resursa u stvaranju organizacione kulture, X skup privrednika i naučnika SPIN 15, Inovativna rešenja operacionog menadžmenta za revitalizaciju privrede Srbije, Univerzitet u Beogradu, FON, Centar za operacioni menadžment, Privredna komora Srbije, 5-6. Novembra 2015, Beograd, Srbija, str. 622 – 628.

City Tourism & Culture - The European Experience, 2005, World Tourism Organization and European Travel Commission, ETC Research Report N° 2005 / 1

Csapó, J. (2012). The Role and Importance of Cultural Tourism in Modern Tourism Industry, Strategies for Tourism Industry – Micro and Macro Perspectives, edited by dr. Murat Kasimoglu, InTech, 201-232, Available from: http://www.intechopen.com/books/strategies-for-tourism-industry-micro-and-macroperspectives/the-role-and-importance-of-cultural-tourism-in-modern-tourism-industry (02.02.2018.)

Cvetkovska Ocokoljić, V., Babić, S. (2016). The Importance of Culture and Human Resource Management in Tourism, The First International Scientific Conference, Tourism in Function of Development of the Republic of Serbia – Spa Tourism in Serbia and Experiences of other Countries, Thematic proceedings I, University of Kragujevac, Faculty of Hotel management and Tourism in Vrnjačka Banja, pp. 485-501,

Cvetkovska Ocokoljić, V., Cvetkovski T. (2010). U potrazi za duhom stvari: upotreba mitoloških i alhemijskih elemenata u savremenoj ekonomskoj propagandi, Teme – časopis za društvene nauke XXXIV(2), str. 639-656. Univerzitet u Nišu, Niš.

Cvetkovska Ocokoljić, V., Cvetkovski, T. (2012). „Mediji – alhemija društva prividnog preobražaja“, Teme – časopis za društvene nauke XXXVI(4), Univerzitet u Nišu, Niš, str. 1901-1912.

Cvetkovska-Ocokoljić, V., Cvetkovski, T. (2009). Komunikacija: čovek i kultura, Megatrend univerzitet, str 1-365, Beograd 2009.

Cvetkovski, T., Langović Milićević, A., Babić, S. (2015). Primena društvenih mreža u regrutovanju kandidata za upražnjena radna mesta, Godišnjak Fakultet za kulturu i medije Megatrend univerziteta u Beogradu, br. 7, god. VII (2015), pp. 289-304.

Demonja, D (2011). Kulturni turizam: Hrvatska iskustva, Antropologija 11, sv. 1 (2011), Institut za međunarodne odnose, IMO, Zagreb, Hrvatska, p. 181-205.

Đukić-Dojčinović, V. (2005). Kulturni turizam – menadžment i razvojne Strategije, Beograd, Clio.

Đukić-Dojčinović, V. Imamo resurse, a da li imamo kulturni turizam, 103_17.pdf, http://teme.junis.ni.ac.rs/teme2-2010/teme2-2010.htm

Ivanovic, M. (2008). Cultural Tourism, Yuta&Company Ltd., Cape Town, South Africa

McKercher, B. (2002). Towards a Classification of Cultural. Tourists, International Journal of Tourism Research, John Wiley & Sons, Ltd., Int. J. Tourism Res. 4, 29-38, DOI: 10.1002/jtr.346.

Perman, L., Mikinac, K. (2014). Effectiveness of Education Processes in Tourism and Hospitality in the Republic of Croatia, Tourism and Hospitality Industry 2014, Congress Proceedings, Trends in Tourism and Hospitality Industry (616-630) https://www.fthm.uniri.hr/files/Kongresi/THI/Papers/2014/THI_May2014_616to630.pdf, str. 619

Reisinger, Y. (2009). International Tourism: Cultures and Behavior, Elsevier Ltd., Butterworth Heinemann is an imprint of Elsevier Linacre House, Oxford.

Richards, G. (2007). Cultural Tourism: Global and Local Perspectives, 2007, The Haworth Hospitality Press, New York, USA (Introduction, 1-25p)

Richards, G. (2009). Tourism development trajectories – from culture to creativity?, Asia-Pacific Creativity Forum on Culture and Tourism, Republic of Korea, APC Paper Greg Richards.

Sharpley, R. (2006). Travel and Tourism, SAGE Publications Ltd., London, UK, https://books.google.rs/books?id=9TcCUXzRYfcC&pg=PA13&source=gbs_toc_r&cad=4#v=onepage&q&f=false (15.02.2018)

Statistika ugostiteljstva i turizma, Број 46 – год LXVIII, 28.02.2018. Туристички промет – јануар 2018. http://publikacije.stat.gov.rs/G2018/

Pdf/G20181046.pdf (05.03.2018)

Strategija razvoja turizma Republike Srbije za period od 2016. do 2025. godine, strategija_razvoja_turizma.pdf, (08.02.2018.)

Survey on the attitudes of Europeans towards tourism - Analytical report, Publication: March 2009, Flash Eurobarometer - The Gallup Organisation, European Commission, http://ec.europa.eu/commfrontoffice/publicopinion/flash/fl_258_en.pdf) (05.03.2018)

The Key Role Of Education In The New Age Of Tourism: The WTO Education Council Takes On New Challenges, 19 June 2002, Eduardo Fayos-Solá, Human Resources Development Department, World Tourism Organization, https://www.hospitalitynet.org/news/4012371.html (12.02.2018.)

Vodič kroz akreditovane studijske ustanove i studijske programe u Republici Srbiji, januar 2018, komisija za akreditaciju i proveru kvaliteta (05.03.2018).

Wang, J. (2008). Is tourism education meeting the needs of the tourism industry? An Australian case study, March 2008, http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.832.2190&rep=rep1&type=pdf (12.02.2018.)

Published
2018-06-02
How to Cite
Cvetkovska Tomanović, V., & Babić, S. (2018). EDUCATION IN FUNCTION OF SERBIA CULTURAL TOURISM DEVELOPMENT. Tourism International Scientific Conference Vrnjačka Banja - TISC, 3(2), 352-369. Retrieved from http://www.tisc.rs/proceedings/index.php/hitmc/article/view/63