CRITICAL ANALYSIS OF THE GASTRONOMY OFFER OF THE SERBIAN NATIONAL CUISINE RESTAURANTS

  • Danijela Stojanović Faculty of Hotel Management and Tourism, University in Kragujevac, Vrnjačka Banja
  • Slobodan Čavić Faculty of Hotel Management and Tourism, University in Kragujevac, Vrnjačka Banja
Keywords: gastronomy offer, national dishes of Serbia, restaurants, Belgrade

Abstract

Tourists are increasingly becoming inclined to experiences that encourage the consumption of dishes typical for a certain region of a particular country. Serbia is abundant in national dishes which are even nowadays prepared in an authentic manner. Every tourist region of Serbia has recognizable gastronomy products as a part of the restaurant offer which is located outside the place of its origin.

This paper aims to identify the gastronomy products which represent the elements of the gastronomy offer of the Serbian national cuisine restaurants, and are marketed as Serbian national dishes whose tastes are relished in by both local and foreign tourists.

The research is conducted using a representative sample of Belgrade restaurants. By applying a critical analysis of their gastronomy offer, numerous recommendations for the enhancement of the actual situation will be proposed with a view to improving the participation of Serbian national dishes in the gastronomy offer of the Serbian restaurants.

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Published
2018-06-02
How to Cite
Stojanović, D., & Čavić, S. (2018). CRITICAL ANALYSIS OF THE GASTRONOMY OFFER OF THE SERBIAN NATIONAL CUISINE RESTAURANTS. Tourism International Scientific Conference Vrnjačka Banja - TISC, 3(2), 627-644. Retrieved from http://www.tisc.rs/proceedings/index.php/hitmc/article/view/79