GASTRONOMY AS A MEANS OF COUNTRYSIDE TOURISM POSITIONING IN SERBIA

  • Jovan Rudež College of Agriculture Professional Studies Šabac
  • Miroljub Đenadić College of Agriculture Professional Studies Šabac

Abstract

Being engaged in countryside tourism means applying various skills and numerous scientific disciplines. However, every contribution to the development of countryside tourism is welcomed to help it become a profitable business in Serbia at the same time being a possible guidepost for those who start being engaged in this branch of economy.

This work has the aim to motivate the self-employment of young people and their staying in villages with the esteem of high ecological standards for the sake of long term sustainable valorization of tourism potentials of countryside and preserving authentic country houses, old interesting skills and crafts. Agricultural production on small areas and finding a market for goods through tourist services, as autochthonous and traditional gastronomic specialties is a way of branding and marketing positioning of the Serbian village as well as maintaining the village vitality and the attractiveness of country life style.

Standards are set before Serbian householders and the question is: can we implement them in time and be ready for the next phase in the development of countryside tourism?

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Published
2017-06-03
How to Cite
Rudež, J., & Đenadić, M. (2017). GASTRONOMY AS A MEANS OF COUNTRYSIDE TOURISM POSITIONING IN SERBIA. Tourism International Scientific Conference Vrnjačka Banja - TISC, 2(1), 568-588. Retrieved from http://www.tisc.rs/proceedings/index.php/hitmc/article/view/161